Carlo Schneider featured in Forbes Luxembourg

What happens when you just say yes to something completely out of the ordinary?

I’m not a selfie type. I’ve spent decades in boardrooms, creating and managing companies, advising family offices, and sitting on boards of directors: serious stuff, no filters, no hashtags.

When my business coach suggested that I start an Instagram account in late 2021, I thought she was joking.

“Me? Post outfits? Cappuccino photos? Never. That’s not serious!”

She just laughed. “That’s exactly why. It’s not about being serious. It’s about doing something that brings you joy. And reconnects you with your creative side.”
— Carlo Schneider
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Carlo Schneider for Lufthansa